For Hamburg's Thalia Theater we designed a digital stage that inverts the paradigm of the preassembled feed. Users start with a barely populated page and build content threads incrementally, each choice, influencing their next viewing experience through three distinct selection buttons.
Thalia Digital delivers supplemental content for each play that is currently on view at the Thalia Theater in Hamburg, Germany.
For the site we inverted the paradigm of the preassembled, scrollable feed. Instead, the user starts with a barely populated page and builds content threads click by click. These threads can then be traced back and saved for later reference.